Archive for April, 2010

May offers

Friday, April 30th, 2010

Tomorrow our new offers for May go live and we’ve got some belters that we are all buzzing with excitement about because we know that our network of franchise owners will be able to generate great sales as a result.

First off, we have a promotion on conservatory blinds where customers only have to buy the roof blinds as they get the sides free. I know, it’s an unbelievable deal.

And, we also have a £1,999 promotion on the most popular sizes and ranges of awnings. We’ve stocked up so customers who want an awning don’t have to wait for theirs to be made and can enjoy more of the alfresco experience this summer.

Both are mouth-watering deals that customers simply won’t be able to resist.

Discovery Day at Apollo today

Tuesday, April 27th, 2010

It’s that time of the month again. It’s best bib and tucker time as we welcome more prospective franchisees to Apollo HQ for our Discovery Day.

It’s an opportunity for potential investors to learn more about Apollo, our business model and what it takes to run a successful franchise as part of Britain’s biggest blinds store chain.

As well as a tour of our manufacturing facilities, we run through the products, how to sell them, how we’ll launch a new business and the marketing support that’s available help every business. And of course we go through the financials in fine detail.

But the highlight of the day has to be the lunch which is served by the Apollo Angels.

If you want to attend the next Discovery Day on 25th May then get in touch with the Apollo Angels at newfranchise@apollo-blinds.co.uk or by calling 0845 123 6030.

Earning a great reputation

Friday, April 23rd, 2010

Tim Hunt, who runs Apollo Blinds in Northampton along with his wife and daughters, is a shining example of a man who fundamentally understands the value of building his business by reputation.

He is as focused on getting a great recommendation at the end of each job as he is the payment.

The family encourages customers to write testimonials – which can be found at their Apollo Blinds website, Facebook, Twitter, blog and on local directories such as thebestof.co.uk – as part of an ongoing mantra of building a great reputation for the quality of products and customer service.

This simple philosophy is working brilliantly – and not just in helping to build their reputation locally and giving new customers the confidence to buy from them. And it’s also underpinned their online marketing to such an extent that if you type ‘Apollo Blinds Northampton’ into Google at least seven of the listings on the first page point to the company.

So not only has Apollo Blinds got a great reputation locally, it also has a great reputation on the internet – which is priceless.

George is no PR Twit

Tuesday, April 20th, 2010

George Stewart at Apollo Blinds in Hamilton is fast becoming our king of social networking because he is using Facebook and Twitter to help promote his business.

After only a few weeks of using the social networking sites, the 47-year-old built up a loyal band of fans who follow his exploits and share a slice of his life running a busy window blinds business in Scotland.
He has connected his Apollo website with his Facebook and Twitter accounts giving him more opportunities to be found online. And it’s working. George has made his first sales as a direct result of both Twitter and Facebook.

George is finding it’s such a simple but effective way to market his business by spending a just a few spare moments each day telling the world what he’s up to.

And if you start following his exploits I’m sure you’ll read all about his great news next Monday.