Archive for August, 2010

Apollo now has 70 Ken Dodds

Friday, August 27th, 2010

Homeowners who have arranged a free no-obligation home visit from Apollo Blinds will be forgiven for thinking that Ken Dodd has turned up on their doorstep, complete with tickling sticks.

Ken Dodd

As well as showcasing our stunning collections of window blinds, shutters and awnings, our franchise owners will also be carrying our new range of ostrich feather dusters on home appointments.

Our consultants aren’t on a mission to tickle the orders out of prospective customers – although that would be an interesting new sales technique. They will be showcasing the ostrich feather dusters to show customers how to keep their blinds dust-free and in tip-top condition for years to come.

It’s all very well having stunning blinds in any window which help to make homes beautiful, but we want to make sure they stay beautiful – which is why after sales is so important to us. As well as offering a minimum two-year guarantee on collections, offering ostrich feather dusters is another way Apollo Blinds franchise owners stand out from the crowd and leave customers tickled pink.

The early bird catches….

Saturday, August 21st, 2010

Joining a business networking group is something we strongly advise all our franchise owners to do. You can find groups such as BNI and 4Networking in any UK town or city and they are full of local business people building connections and passing work to one another.

Becoming part of a network of local business people is essential in helping any Apollo Blinds franchise owner raise their profile and enhance their reputation. And the best bit is that most of these groups meeting in the morning so everyone can enjoy a full English breakfast while they’re doing business.

But is it worth it? Well Marc McQuilliam from Apollo Blinds Wirral has 20,000 reasons why it’s worth it.

In little over a year Marc has picked up more than £20,000 of business as a direct result of being a member of his local networking group. It’s a staggering amount of income which has essentially been generated by him getting up early one morning a week and meeting other local businesses over breakfast.

Think about that next time you tuck into your eggs and bacon.

The Snowball is rolling

Friday, August 6th, 2010

This week has been the start of a two-stage launch strategy for the new Apollo Blinds in the Scottish Borders.

Apollo Blinds Borders is one the front page of the latest edition of the monthly community magazine Kelso Life, which came out on Monday. Also on Monday the first of a batch of A5 20,000 leaflets were delivered by the Royal Mail in Kelso and the surrounding towns.

And the great news is that the phone rang with an enquiry within half an hour of someone seeing the first advert. Franchise owner, Alan Snowball, is tickled pink with the level of enquiries and has been filling up his diary fast. More importantly he has also made his first sales.

The second stage of the launch will commence in three weeks’ time after the end Scottish summer holidays. There will be a promotion on local radio, newspaper adverts and more leaflets delivered by Royal Mail.

And if the phone keeps ringing as a result of people in the Borders seeing the Apollo advertising, then Alan is going to be very busy indeed.